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Brands must move beyond Hindi and English, embrace India’s full cultural spectrum: Tata Motors’ Shubhranshu Singh

Published on: June 23, 2025, midnight | Source: Livemint

Shubhranshu Singh, CMO of Tata Motors Commercial Vehicles, was last week named on the Forbes' list of the world’s most influential CMOs at Cannes. In an interview, he reflects on India’s creative ascent, the trust-tech paradox, and why marketers must move beyond metrics to create meaning.

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